BRIAN HARRIS
808 Worthington Street • Brea, CA 92821
Phone: 714-749-8895
Email: bh9298340@gmail.com
Portfolio: bharriswrites.com

Objective

To create compelling marketing communications by leveraging my strategic writing skills in a challenging, interactive capacity.

Experience

Ellison Educational Equipment, Lake Forest, CA 3/04 – 4/19 Leading manufacturer and distributor of the Ellison educational equipment and Sizzix home crafting system brands.

Senior Marketing Copywriter

Collaborate with in-house graphic design team, legal and marketing depts. to conceptualize and create clear, concise and visually balanced messaging across a continuum of brands, product lines and audiences. Research, write and edit all print and online content with strict adherence to schedule milestones. Manage team of writers and support internal and external clients.

Exemplary accomplishments
• Successfully created and implemented multi-media ad campaigns for Sizzix and Ellison Education brands, catapulting them as the preferred product lines within their respective retail channels.

• Supported corporate initiatives, launched new products, provided key content for consumer and retail websites and email newsletters, landing pages, taglines, sell sheets, ads, brochures, catalogs, newsletters, scripts, advertorials, packaging and press releases.

• Six-time winner of Golden Press Kit Award for the industry’s largest event, the Craft and Hobby Association Summer Trade Show

• CGI Advertising, White Plains, NY 8/02 – 2/04 Prominent full-service creative agency devoted to consumer and trade healthcare advertising.

Senior Copywriter, Full-time Independent Contractor

Continued to serve AmerisourceBergen Corp. and other clients in same capacity as previous position.

Exemplary accomplishments
• Developed and supported corporate initiatives for senior management of AmerisourceBergen Corporation.

• Conceptualized and implemented brand-building print campaigns for Good Neighbor Pharmacy.

• Spearheaded emergency direct marketing campaign to preserve client base from huge competitive imbalance.

• Wrote targeted ads and direct mail pieces for Big O Tires, Family Pharmacy, Farmers Insurance, Aurora Health Care, Veriad UAL, VQ Orthocare and many more

AmerisourceBergen Corp., Orange, CA 5/99 – 8/02 Fortune 200 company, largest provider of pharmaceutical products & services for managed care/retail markets.

Senior Copywriter

Supported corporate, B2B and consumer branding efforts by coordinating with full- service in-house agency, as well as Sales, Marketing and Legal teams on all print and online activities for Drug, Medical and Health Systems’ divisions of company.

Exemplary accomplishments
• Created award-winning print, radio and TV campaigns for Good Neighbor Pharmacy national independent network.

• Themed, wrote and proofed program content for Health Care Congress and Manufacturer Exposition show guides, the principal source of information for the industry’s largest trade show.

• Researched, wrote, edited and proofed Good Neighbor Pharmacy web content and promotions.

Education

• Graduated with Honors, California State University, Fullerton
• BA Degree in Communications: Journalism/Minor in Political Science
• Member Gold Key National Honor Society